We, lovers of nature and of slow minimalist living, founded Laska by nature® in 2015.

We want to create effective but simple hand-crafted solutions for skin-care that showcase Bulgaria - our native land, its exquisite gifts and its ancient heritage of natural healers. We believe that every land provides the resources that its inhabitants need for their health and well-being.

Our uncomplicated solutions care for your skin, respect the environment and use Bulgarian-sourced ingredients to the highest degree. Our ethos is based on: local make and local ingredients to the highest possible degree; minimal, hybrid products that cater to several needs, highly effective self-care solutions.

We use a time-honoured method, taking all the time we need to make our products.

We reject processed ingredients with little to no benefit to the skin, body and spirit taken together.

So yes, we're small and young as a business, and fresh at heart.

This helps us focus on the craft and 'handmadedness' of our products in the hope that they will educate customers of nature's power and of Bulgaria's beauty.

We promise to always:

  • Treat our customers like family.
  • Educate and inform customers with factually correct information.
  • Do our best to ensure every order arrives on time and in good condition.
  • Pledge ourselves to continual improvement.
  • Listen to and incorporate our customers' feedback into our company standards and practices.