Our brand STORY

radically natural body care rooted in its provenance


Celebrating Bulgaria's bountiful beauty and the nutrient-rich ingredients that thrive in its soil and climate.

Laska grew out of our disenchantment with the modern culture of inventing artificial needs and product-ridden body care regimens.

Firmly rooted in our times, we seek to break the mad dash of our polluted, over-burdened world.

We manifest this in slow, genuine, uncompromisingly natural body care creations.

Our ethos is based on local make and ingredients to the highest degree; concentrated, 100% natural, multi-tasking products.

Our time-honoured methods take time. This helps us focus on the crafting of our products so that our customers can experience nature's intrinsic power and our bodies' intelligence to use it.